Building a Strong Membership Program: Models, Strategies & Best Practices
In this 60-minute session, participants explored how to design and grow membership programs that build community, deepen engagement, and generate sustainable revenue.
Tailored for nonprofit newsrooms, community organizations, and mission-driven initiatives, this session helped participants:
OBJECTIVES
Review different membership models and how they align with organizational goals
Learn best practices for designing programs that offer real value and encourage long-term member support
Understand how to build trust and loyalty through meaningful member experiences
Whether you’re launching a new membership effort or refining an existing one, this session offered valuable insights to help your program thrive.
SPEAKER
Patricia Alacron, Alarcon Group - CEO and Principal Consultant
